SortFlow Privacy Policy

1. Introduction

Welcome to SortFlow Limited’s Privacy and Data Protection Policy (“Privacy Policy”). At SortFlow Limited (“we,” “us,” or “our”), we are committed to protecting and respecting your privacy and personal data in compliance with the EU General Data Protection Regulation (“GDPR”).

This policy explains how we collect, process, and protect your data when you visit and use our website (“https://sortflow.com” or the “Site”) or our platform (the “Platform”). It also details your rights and how you can control your personal data.

2. Who Controls Your Data

SortFlow Limited is your Data Controller and is responsible for your personal data. If you have concerns about your data, please contact us at contact@sortflow.com. You can also contact the Information Commissioner’s Office (ICO) in the UK, but we would appreciate a chance to resolve your concerns first.

3. What Data We Collect

We collect the following categories of personal data to provide and improve our services:

• Identity Data: First name and last name.
• Contact Data: Email address and communication preferences.
• Billing Data: Payment information, such as credit/debit card details (when applicable).
• Technical Data: IP address, browser type, device details, and cookies.
• Usage Data: How you interact with our website and platform.
• Feedback Data: Survey responses or support queries.

We do not collect special category data (e.g., health, race, religious beliefs) or data about criminal convictions and offenses.

4. How We Use Your Data

Your data is used for the following purposes:

• To Deliver Services: Setting up and managing your account, processing payments, and fulfilling your requests.
• Improving Our Platform: Analysing user behaviour and feedback to enhance our offerings.
• Account Communication: Sending service updates or responding to inquiries.
• Marketing: Sending newsletters when you’ve opted in.
• We also use your data in anonymised and aggregated forms for purposes such as:

• Conducting analytics and research to improve performance.
• Identifying usage trends to develop new features or tools.
• Benchmarking and crafting reports that cannot identify you personally.

5. Anonymisation and Aggregation of Data

We may anonymise your personal data by removing all identifiable information and combining it with data from other users. The resulting aggregated datasets are used for research, analytics, and business development.

Important Note:

• Anonymised data cannot identify you directly or indirectly.
• We ensure this process complies with GDPR and other privacy laws.

6. Your Rights

You have the following rights regarding your personal data:

• Access and Correction: Request access to your data or correct inaccuracies.
• Deletion: Ask us to delete your data, subject to legal and contractual obligations.
• Data Portability: Request a copy of your data in a structured format.
• Withdraw Consent: If you gave us consent, you can withdraw it at any time.
• Restrict Processing: Request limited use of your data.
• Complain: Lodge a complaint with a regulator if your rights are not upheld.

To exercise these rights, email us at contact@sortflow.com.

7. Sharing Your Data

We may share your personal data only under the following circumstances:

• Service Providers: To third parties like payment processors or hosting providers, bound by confidentiality agreements.
• Legal Obligations: When required by law or to protect our rights.
• Business Transactions: If we merge, sell, or change our business structure, anonymised data may be transferred to new owners.
• Anonymised and aggregated data, which cannot identify you, may also be shared with partners or used for research and analysis.

8. How We Protect Your Data

We implement strong measures to ensure your data is safe:

• Encryption for sensitive data.
• Access restricted to authorized personnel only.
• Secure systems and protocols to prevent breaches.

While no data transmission over the internet is 100% secure, we continuously work to protect your data. If you detect any security concerns, notify us immediately.

9. Cookies and Tracking

We use cookies and tracking technologies to enhance your experience, understand user behaviour, and improve our website. You can manage your cookies through your browser settings or our Cookie Settings page.

10. Data Retention

We retain your personal data only as long as it’s necessary for its purpose or required by law. Anonymised data may be retained indefinitely, as it can’t be used to identify you.

11. International Transfers

Your data may be stored or processed in countries outside your location, such as the EU or the US. Any transfers of personal data comply with GDPR regulations, ensuring your data’s safety and privacy.

12. Age Restrictions

Our services are for individuals aged 18 or older. We do not knowingly collect data from minors.

13. Updates to This Policy

We may update this Privacy Policy from time to time. Significant changes will be communicated via email or a notice on our website. Continuing to use our services means you accept the revised policy.

14. Contact Information

If you have questions or need further assistance, contact us at:

• Email: contact@sortflow.com
• Address: SortFlow Limited, 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ

This Privacy Policy ensures transparency and compliance with privacy laws, reflecting our commitment to your data security and trust.